SOME PRODUCTS AND SERVICES sell themselves — most of them don’t. Usually, running a profitable small business means delivering value in the right way, at the right time, to the right group of people.
The so-called “Marketing Mix” is an elementary management model designed to help marketers place, price, and promote their products and services. Persuasive Communications can help you look carefully at your small business to ensure it employs a pragmatic — and profitable — strategy from the bottom up.
Creating clever print collateral or publishing an informative WordPress website won’t be effective without a target market or a salable product/service. Let’s work together to figure out who you are and what you offer.